May 7, 2003

Miss America Organization Announces the Appointment of Stephen Moliver as Director of Public Relations

Contact: Public Relations Department
Miss America Organization
609.345.7571
Email: [email protected]

Atlantic City, NJ � May 7, 2003 � The Miss America Organization is pleased to announce the appointment of Stephen Moliver to the position of Director of Public Relations. In his role Moliver will be overseeing the corporate public relations, marketing, sponsorship development, licensing and merchandising programs of the Organization. He will additionally be responsible for marketing services, media relations and consumer brand building programs.

�Everyone is excited to have Steve join the Organization. It�s particularly valuable for us to have someone with his experience, energy and enthusiasm on our management team now given our plans to expand the sponsorship, licensed product, merchandising and branding areas. The seeds we have been planting are beginning to take root and these expanded initiatives will yield new non-traditional revenue and help grow the Organization,� stated George Bauer, President and Chief Executive Officer. �We�ve begun to take a more fully-integrated marketing approach and are becoming more visible throughout the year,� Bauer concluded.

Before joining The Miss America Organization Moliver served in general management, public affairs, marketing and sales positions at Global Television Sports, WMGM-TV and most recently Lenfest Broadcasting. Moliver has held similar management positions for companies in the Atlantic City region, including a professional basketball team, a weekly newsmagazine, and a casino/hotel. He has also worked as a marketing and communications consultant independently for many years. He served as the Executive Producer of the 2002 Miss America Parade live TV broadcast and has produced and directed many other live television events during his career.

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April 4, 2003 - Miss America 2003 Erika Harold to Appear in Cheyenne, Wyoming with Darrel Scott of the Rachel's Challenge Campaign

March 17, 2003 - Miss America Organization Approves New Management Team For Miss Colorado Scholarship Organization

February 26, 2003 - Miss America Organization Awards a Franchise to the U.S. Virgin Islands Scholarship Organization

February 25, 2003 - Miss America Organization Recognizes Outstanding Volunteer Theresa A. Beauchamp with National Academy of Honor Award

February 11, 2003 - Former Miss America Contestant Receives Prestigious Award from Toastmasters International

February 6, 2003 - Miss America 2003 Erika Harold Logs 50 Appearances To Date

December 10, 2002 - Appointment of Jeffrey J. Quin as Director of Production / Events

November 13, 2002 - George Bauer Appointed CEO/President

October 11, 2002 - National Community Service Scholarship Winner

October 2, 2002 - Miss America 2003 Erika Harold to Attend World Health Organization's Launch of Report on Violence and Health

September 27, 2002 - Miss America Organization Announces Overall Finalists

September 19, 2002 - Maryland, Mississippi, Georgia, Missouri and Illinois Win Preliminary Awards in 2002 Miss America Competition

September 19, 2002 - Miss Mississippi and Miss Nevada Take Top Offstage Miss America Scholarships

September 18, 2002 - Oklahoma, Arkansas, Illinois, New Jersey and Nevada Win Preliminary Awards in 2002 Miss America Competition

September 17, 2002 - Indiana, New York, Nevada, Maryland and Texas Win Preliminary Awards in 2002 Miss America Competition

September 3, 2002 - Preliminaries Host/Judges Panel

August 28, 2002 - Miss America Telecast

August 22, 2002 - The Miss America Parade

August 21, 2002 - Miss America Breakfast

August 12, 2002 - Miss America Family Fun

August 8, 2002 - Wayne Brady Selected As Host Of 2002 Miss America Competition

May 22, 2002 - Lay's Potato Chips

April 18, 2002 - The Miss America Organization launches Miss America Competition Magazine

March 1, 2002 - Miss America Organization Announces Resignation of Renneisen as President/CEO, Names Bauer to Head Organization

February 13, 2002 - Statement by Katie Harman, Miss America 2002

December 27, 2001 - Statement of Robert M. Renneisen, Jr., President and Chief Executive Officer of the Miss America Organization

November 22, 2001 - Miss America Reigns at WPVI-TV Parade, Channel 6 Invites Katie Harman To Host Nation's Oldest Thanksgiving Day Parade

September 20, 2001 - Miss Iowa Named 2001 Miss America Scholer, $5,000 Scholarship Awarded by Miss America Organization

September 20, 2001 - Miss Utah Wins 2001 Quality of Life Award, Runners-Up are Maryland, Mississippi

September 20, 2001 - Mississippi, Tennessee, Florida, and Pennsylvania Win Preliminary Awards in 2001 Miss America Competition

September 19, 2001 - D.C., Massachusetts, and Tennessee Win Preliminary Awards in 2001 Miss America Competition